Klara Zlatanov
art director (who writes a bit)
visit serbia.jpg

Visit Serbia

I am originally from Serbia, and I wanted to find out what people in the UK thought about Serbia, without telling them that I am from there. I asked random people to share their thoughts and opinions on Serbia and 98.6% of the answers were negative. I decided to use these negative opinions, and turn them into something positive.

I am originally from Serbia, and I wanted to find out what people in the UK thought about Serbia, without telling them that I am from there. I asked random people to share their thoughts and opinions on Serbia and 98.6% of the answers were negative. I decided to use these negative opinions, and pair them with contradicting images underneath. 

 

                                                                                                          DIGITAL ADSHELS

 
UNDERGROUND AD

UNDERGROUND AD

STICKERS

STICKERS

Karl Pilkington visiting Serbia - Instagram

Karl Pilkington visiting Serbia - Instagram

srbija fon gotov.jpg